For a lot of people, makeup is more than just products or something that hides their real selves. Rather makeup lovers cherish the artistry and self-expression that cosmetics offer. High-quality brands are integral to their passion, offering superior pigmentation, longevity, and blendability. Good brands also prioritize safe, skin-friendly ingredients, which prevent allergic reactions and skin damage, thus promoting healthier beauty routines. They often pioneer innovative products that set new trends, expanding the possibilities for creativity. Esteemed brands frequently lead in ethical aspects like cruelty-free testing and sustainability, aligning with the values of many makeup enthusiasts. For all these reasons, makeup aficionados gravitate towards quality brands, making them crucial in their journey of beauty and self-expression. One such brand that gained a lot of recognition in a small span of time is Praush Beauty founded by Garima Juneja and Gaurav Mishra.
Within a few months of launching, Praush Beauty has created its space in a plethora of makeup categories. Let us have a look at five of their best-selling categories that one should add to their makeup routine to enhance their whole look.
1. Eyeshadow Palette
The newly launched Showstopper Eyeshadow palette, with its unique design, is a combination of superior ingredients and creativity. Not only is the palette impressively pigmented, but it also features a light, crease-proof formula for enduring, perfect eye makeup throughout the day. In addition, the palette's exceptional shades are crafted from a cruelty-free, vegan, and organic formula and promote easy blending. The quality of the palette matches professional benchmarks, delivering exceptional outcomes. The array of blendable hues, from berry tones to lilacs and neutrals, allows for the creation of endless eye makeup looks.
2. Liquid Blush
Praush Beauty offers liquid blush that blends within seconds, does not even takes off makeup and comes with the most adorable packaging. The blush comes in four shades: Raspberry Tart, Coral Crunchy, Caramel Glaze and Mauve Poppins. Each of these shades has the nourishing power of Vitamin E that keeps the skin healthy and glowing because the whole formula is a non-drying creamy one that neither cracks nor fades. The liquid blush suits every skin type.
3. Makeup Tools
The most integral product of any makeup routine is the makeup application tool. Praush Beauty offers the most premium yet pocket-friendly beauty blenders and makeup brushes. Praush Beauty’s Microfiber Velvet Sponges feel soft on the skin and do not absorb any product, instead, it saves 40% of it while giving full coverage as well. Whereas the makeup brushes by Praush Beauty have an ultra-precise shape and soft bristles that effortlessly and flawlessly blend all types of powder, cream or liquid products. Additionally, the brush handles are made with natural and sturdy wood that is topped with a luxurious silver-coloured, lightweight aluminium ferrule, making them a great addition to the vanity.
4. Lipsticks
Praush Beauty offers two different types of lipsticks that are long-lasting and also feel light on the lips. One is Plush Matte Lipstick and the other is Luxe Matte Liquid Lipstick. The highly pigmented formula easily glides on the lips, the Plush Matte Lipstick which has nine gorgeous shades stays for eight hours and the Luxe Matte Liquid Lipstick which also has nine flattering shades stays for up to ten hours. The lipsticks have ingredients like Vitamin E, Shea Butter, Jojoba Oil, etcetera. All these factors make Praush Beauty’s lipsticks everyone's favourite companion.
5. Creme Gel Kajal Liner
Praush’s crème gel kajal liner is a long-lasting, smudge and transfer-proof one that gives intense black pigmentation. Its waterproof formula is perfect for all-day wear. Infused with Rosehip Seed Oil, it helps to prevent inflammation and ageing around the eyes. It is Siloxane free, an ingredient used by many to give a creamy finish to kajal, however, Praush Beauty gets that naturally. The kajal’s smooth application provides a long-lasting, intense look that will not fade or flake. Suitable for all skin types, this kajal liner offers a safe, toxic-free, and cruelty-free choice for daily wear.
Praush Beauty, founded by Garima Juneja and Gaurav Mishra, has rapidly established itself as a go-to brand for makeup enthusiasts seeking superior quality, innovative, and ethical products. From their vibrant eyeshadow palettes, nourishing liquid blush, premium makeup tools, and long-lasting lipsticks to their natural crème gel kajal liner, every product is thoughtfully designed and developed. By continuously prioritizing quality, safety, and sustainability, Praush Beauty has proven its dedication to revolutionizing the beauty industry. The brand is aligning itself with the values of modern consumers and reinforcing its place in the hearts of makeup lovers around the world.
