Zerodha co-founder Nikhil Kamath, while opening up about his intermittent fasting routine in a interview, explained why he invested in specialty coffee startup Subko Coffee Roasters.
Talking to Livemint, Kamath said he begins his day with a cup of coffee at 9am when the pre-market session begins. He pushes the day without food till 2pm, except for a second coffee at 12pm to "suppress his appetite".
The Zerodha CFO said that intermittent fasting was one of the main reasons he invested in Subko Coffee, a Mumbai-based specialty coffee roaster and craft bakehouse, which he said "tastes better than Starbucks".
“I used to order chocolates from so many different brands but their [Subko] chocolates, they have something which is like almond covered with podi powder (spicy powder)... stuff like that even the quality of their coffee. They were kind enough to give me a Subko machine at home. It does taste better than Starbucks,” he told the outlet.
“Coffee should not taste like the standard thing where coffee everywhere is the same. Subko has taste, and a lot of other Indian brands as well,” Kamath added.
Subko Coffee's funding round in March raised $10 million, raising the company's valuation to $34 million.
Interstingly, Kamath has also invested in Subko's competitor Third Wave Coffee, a Bengaluru-based coffee quick-service restaurant.